Innovative Packaging 
If ever any of us doubts about the sense of this enterprise we need only think of Keith, the boss, to quickly realise how sensible it all is. The boss is a man who likes to look after the bottom line and quite rightly keep a firm check on thinks. Waste is not a word in his lexicon. Don't just take the first offer of a carriage price, look round and save money. Last week hat paid off big time and will again. "A premium price for a premium product" is his mantra. Quality all the way. So it was when thought was being given to our latest product packaging. Thinking of all those summer nights lying ahead with beach barbeques, ceilidhs and lots of socialising we need a pack fit for purpose.
So we have the bumper party pack:


What was that drivel about the bottom line. Yes the boss has decided purchasing on this scale deserves a discount and so the bumper party pack sees you get 195 bottles for the rpice of 194.

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Pals Again 
Ok blunder over - I hope. Romano the SPDS delivery executive called at the regional distribution hub this morning about an hour ago and uplifted the orders. It should be delivered at various locations tomorrow allowing a glass of Colonsay's finest to be raised tomorrow night. Once again apologies to disappointed customers it won't happen again.

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We've Paid Pal - Where's The Beer? 
So there we were the four of us having just kegged and bottled lager all day long. Having a wee chat over a lager - well you have to taste it to make sure it's ok - one of us, can't remember which, said I'm suprised we havn't got any E sales from the website - in fact it must have been Keith - he's the only one clued up enough for chat like that.
Neither we have. This let to a chat about how we actually find out if we have made a sale online. Four heads well and truly scratched so after a few minutes of specualtion the boss say he will investiagte. Despite a hard days bottling the boss is on the case and logs on to PayPal, our favoured e business partner, and discovers, hey presto, there are sales. Quite a lot of them in fact and dating back quite a few weeks. So it transpires the paypal account has been forwarding orders to an email address which does not seem to be working properly. So apologies to our e buyers - your beer is on the way to the Regional Distribution Hub on the mainland from where it will be dispatched early next week. Lets hope it wasn't for father's day gifts. STOP PRESS - one of them, at least, was - We are very sorry.


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Decisions Decisions 
Not a dilemma at all. A well run business with clear objectives means a sensible decision making process is inevitable. So it was this afternoon the four directors of the IOCBC sat down to decide whether to expend the capaicty of the brewery. Yes was the resounding conclusion. Maybe was the echoing afterthought.
So in a compromise arrangement it was decided to look at the availability of fermenting vessels and see if one can be installed quickly to allow increased production, especially of lager, in time for the height of the summer season which is basically now.
I rather think new capacity will be installed before July. This would not be the view of all of the directors of the IOCBC - where's Alan Sugar when you need him.


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Dilemmas 
It was our second Glasgow farmers market on Saturday ( thanks Shirley and Happy Birthday) and again there was no lager. Sales on the island are such that there is little to spare for the outside world. So we have a meeting tomorrow and on the agenda will be - expansion. To maintain supplies we are really going to need more fermenting capacity. More capacity means more brewing which means more bottling which threatens a further erosion of a quiet life on a wee Hebdridean Island. So it will be interesting to see tomorrow how the decision making process goes. So less than three months on a bigger brewery could be on the cards. Or a revision of out plans. However the later may be difficult as there is no plan.

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