You may not have notcied but the brewery now has a fully working online shop. Rather amusingly, and to get one back on the rest of the world, we have free delivery, unless you happen to live on that silly island of Britain which lies off the cost of Colonsay, in which case you will be charged £7.95. Revenge at last.
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This next weekend, June 1, 2 and 3 Colonsay Brewery will be at Gardening Scotland, at Ingliston, Edinburgh where we are sharing a stand with our good friends from Scots cheer.
Our head of sales reckons if the sales are slow he's going to market it as a wonder fertiliser for leeks.
This, like most of his ideas, is not original. It was first done 25 years ago by S and N for Brown Ale featuring a randomly chosen regular, from memory a man called Tommy who drank in the Scrogg Inn in the Walker area of Newcastle. The ad went something like: "Broon Ale - Ah use it on me leeks. Mind you ah drink it forst".
The campaign was short lived.
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Its been brew, brew, brew as the team take up the slack and replensish stocks. There are now brews of IPA, 80/- and Lager in the fermenters/conditioners and from here on in its all systems go, in a Hebridean sort of way.
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Well that headline could cover a multitude of blogs. This one is a significant milestone. We reckon we are now the best selling beer on the island. Sales of Colonsay ales and lager now outstrip all other beers and lagers in all island outlets. I bet even this Sunday brewery boardroom lights are burning bright as directors across the country try and work out the reason behind the collapse of sales of their product in this prime island marketplace.
We have only one comment on the matter. Cheers.
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Ever the PR man our leader Keith likes nothing better that to pop into the bar of an evening and engage the visitors in a little craic. He naturally steers them to some of the island's locally produced ales and lagers if they are one of the few not drinking it anyway. The other night, last night to be exact, was no different and Keith fell into company with a determined lager drinker enjoying several pints of draught Colonsay product. The man said he had come to the view that what he was drinking was probably the best lager in the world. Keith reckons this is a great marketing line, we think we may have heard it somewhere before. In the meantime we are keeping a close eye on the petty cash tin - entertaining visitors is not an allowable expense....even for high flying executive brewers.
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